The Tech Room

Logo design & identity updates

Deliverables
Print:
•  Business cards
•  Fence signage
•  Office door signage
Web:
•  Favicons
•  Facebook pack (logo, cover photo)
•  Website
Brand:
•  Refreshed logo
•  Brand guidelines
Role
Designer
About
The Tech Room (TTR) is a small local business in Everton Park focusing on home & business IT services.
TTR was after new driveway signage, business cards, and website update. They were open to new styles for a refresh.
After a meeting I was able to take away the main services that his customers value. I found doing the business cards first helped capture the most important services.
The driveway signage was the most important for the client. It must be visible and clear for passing cars. His office is conveniently located on a busy main road, so it was free 24/7 advertising.
The website was built using Divi, and updated the copy to match The Tech Room's services.
The goal here was to make it more user-friendly, and user-focused. This meant restructuring the information architecture from the existing and putting content into small, easy to read snippets that could relate to a customers needs. 
Outdoor signage left side
Outdoor signage right side (Incoming drivers can see where to turn)
Window signage, see in one way
Business cards
Brand guidelines
Homepage - Services, flexible hours as USP, testimonials, facebook and contact box
About page - story, services
Facebook page collateral. Profile photo, cover and posting example

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